Guides

The calculators give you figures; these guides explain where they come from and what to do with them. No filler, formulas in the open.

From gross revenue to real profit: tax, product, logistics, gateways, advertising, returns and fixed costs.

Calculator: Break-even ROAS calculator

Four metrics measuring the same thing from different angles, with the formulas, the conversions and the usual mistakes.

Calculator: Break-even ROAS calculator

The lost sale, reverse logistics, the fees that do not come back and the provision you should be setting aside per order.

Calculator: Cost of returns calculator

The fees Etsy applies to an order, what base each one uses, and how they differ across the eight markets.

Calculator: Etsy profit calculator

Selling plans per marketplace, referral fee, fulfillment fee, storage, inbound shipping and advertising.

Calculator: Amazon FBA profit calculator

The calculators

Find out how much you can pay for a sale or a click without losing money.

Work out how much returns cut from your monthly profit.

Strip out the fees, the tax, the materials, the shipping and the ads.

≈ 4 minutes Calculate my Etsy profit

Work out your profit per unit after fees, fulfillment and advertising.