Break-even ROAS calculator
Find out how much you can pay for a sale or a click without losing money.
≈ 2 minutes
Calculate my break-even ROAS
Etsy profit calculator
Strip out the tax, Etsy's fees, your materials, your shipping and your advertising to see what an order really leaves you, and the lowest price you can sell at without losing money.
Every calculation runs in your browser. The figures you type are never sent to a server and are never stored.
Your results will appear here
Enter the item price and your product cost to get started.
- Check the market: it sets the currency, the tax and the fees.
- Enter price, units and your costs.
- Review the fees in the advanced options: they should match your Etsy invoice.
Calculation results
Estimated net profit per order
—
After tax, Etsy fees, materials, shipping and Etsy Ads.
Margin on revenue—
Return on your investment—
Break-even selling price—Per unit, at these costs
Gross revenue—
Tax-exclusive revenue—
Total Etsy fees—
Fees as a share of the order—
Product cost—
Logistics cost—
Profit before Etsy Ads—
Maximum ACoS—
Break-even ROAS—
Estimated monthly profit—At your monthly order volume
See the full breakdown
| Item subtotal | — |
| Discount | — |
| Shipping charged | — |
| Gift wrapping charged | — |
| Personalization charged | — |
| Gross order | — |
| Tax included | — |
| Tax-exclusive revenue | — |
| Transaction fee | — |
| Etsy Payments | — |
| Regulatory operating fee | — |
| Listing fee | — |
| Offsite Ads fee | — |
| Currency conversion | — |
| Tax on fees | — |
| Total Etsy fees | — |
| Product cost | — |
| Actual shipping cost | — |
| Packaging | — |
| Gift wrapping | — |
| Personalization | — |
| Other costs | — |
| Profit before Etsy Ads | — |
| Etsy Ads | — |
| Net profit | — |
Recommended next step
Your maximum ACoS tells you how much you can spend on ads. Turn that ceiling into bids and profit targets with the ROAS calculator.
Go to the break-even ROAS calculatorResults are estimates based on the information you enter. Fees, taxes and platform terms can change: always check the figure that matters to you against your invoice or the official platform. They do not replace your real invoices, your official accounts or professional tax, financial or legal advice.
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This tool is independent and is not affiliated with, sponsored by or endorsed by Etsy. The preloaded fees are editable reference values: your real invoice always wins.
Selling on Etsy is straightforward until you try to reconcile what lands in your account. The reason is that there is no single “Etsy fee”: there are up to six separate charges, each with its own calculation base, and several of them change with your shop's country. Adding them up mentally as one percentage almost always understates the real cost.
| Market | Currency | Transaction | Etsy Payments | Regulatory | Listing |
|---|---|---|---|---|---|
| Spain (ES) | EUR | 6.5% | 4% + €0.30 | 0.88% | €0.20 |
| United States (US) | USD | 6.5% | 3% + $0.25 | Not applicable | $0.20 |
| United Kingdom (GB) | GBP | 6.5% | 4% + £0.20 | 0.48% | £0.16 |
| France (FR) | EUR | 6.5% | 4% + €0.30 | 1.14% | €0.20 |
| Germany (DE) | EUR | 6.5% | 4% + €0.30 | Not applicable | €0.20 |
| Italy (IT) | EUR | 6.5% | 4% + €0.30 | 0.8% | €0.20 |
| Canada (CA) | CAD | 6.5% | 3% + CA$0.25 / 4% + CA$0.25 | 0.5% | CA$0.28 |
| Australia (AU) | AUD | 6.5% | 3% + A$0.25 / 4% + A$0.25 | Not applicable | A$0.31 |
Transaction fee
A flat 6.5% on the total the buyer pays, the same in every market. And here is the detail most often forgotten: it includes shipping, gift wrapping and personalization. It is not just the item price.
Practical consequence: moving money from the product to the shipping does not save fees, and raising the shipping price is not free either.
In the United States, where the displayed price excludes sales tax and the marketplace normally collects it, the calculator does not add that tax to the transaction fee base.
Etsy Payments: payment processing
Taking the card payment has its own cost: a percentage plus a flat amount per order, and both vary by country. The table above has the values for all eight markets.
Like every fee with a flat part, it punishes small baskets. 4% + 0.30 is 1.70 on a 35 order (an effective 4.9%), but 0.62 on an order of 8 (an effective 7.8%). If you sell cheap items, bundling into larger orders has a direct effect on margin.
Canada and Australia are a special case: Etsy applies a different percentage depending on where the order comes from. In Canada, domestic or United States orders carry a lower percentage than international ones; in Australia, domestic versus international. That is why the calculator shows an order-type selector when you pick those two markets.
Regulatory operating fee and its base
A percentage Etsy charges in certain countries to cover costs arising from local regulation. Of the eight markets in this tool, Etsy's official list covers Spain (0.88%), France (1.14%), Italy (0.80%), the United Kingdom (0.48%) and Canada (0.50%). In Germany, the United States and Australia it does not apply: it is not a 0% fee, it simply does not exist there.
An important correction in this tool. Etsy's documentation states this fee is charged on the item price and shipping costs, including gift wrap and personalization. An earlier version of this calculator defaulted to applying it to the order amount after extracting tax, which understated it. That is now fixed: the default base is the gross amount, and it remains editable in the advanced options in case your invoice uses a different criterion.
On a 35 order with 21% tax, the difference between charging 0.88% on 35 (0.31) or on 28.93 (0.25) is six cents: small per order, plenty to stop your month reconciling.
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Frequently asked questions
How much does Etsy take from a sale in total?
There is no single percentage, and it changes by country. On base fees it runs around 11–13% of the order; with the 15% Offsite Ads fee it can pass 27%. And the effective percentage moves with order size because of the flat fees.
Does Etsy charge its fee on shipping?
Yes. The transaction fee applies to the total the buyer pays, including shipping, gift wrapping and personalization.
Why is the regulatory operating fee different in my country?
Because the percentage varies by country and only applies in some. Of the eight markets in this tool, Etsy's official list covers Spain, France, Italy, the United Kingdom and Canada, each with its own percentage. In Germany, the United States and Australia it does not apply. The values and their sources are on the sources page.
Can I switch off Offsite Ads?
It depends on your trailing twelve-month revenue. Below the threshold the programme is optional; above it, it is mandatory, though the applicable rate becomes the reduced one.
Why does my payment account not match my calculation?
The usual causes: how listing fees are allocated (they do not attach to a specific order), the exchange rate if your account is in another currency, tax on fees, and — in Canada or Australia — the order type. Adjust those fields and reconciliation improves a lot.
Is it worth raising prices to offset the fees?
It is one option, but note: percentage fees rise with you, so raising your price 10% does not raise your margin 10%. The calculator lets you test it: change the price and watch profit and fees move together.
Official sources
Etsy — Fees & Payments Policyhttps://www.etsy.com/legal/fees/
Etsy Help — Payment Processing Feeshttps://help.etsy.com/hc/en-us/articles/115015628847
Etsy Help — Regulatory Operating Feehttps://help.etsy.com/hc/en-us/articles/1500011073202
Etsy Help — How Etsy's Offsite Ads Workhttps://help.etsy.com/hc/en-us/articles/360000338367-How-Etsy-s-Offsite-Ads-Work
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